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Recommended Pages for your Websites add-on
Recommended Pages for your Websites add-on

We recommend the following pages for your new website to help you build an online presence that converts visitors into customers.

Roland Ligtenberg avatar
Written by Roland Ligtenberg
Updated over 5 months ago

Website Options

Housecall Pro's team of experts now build a professional website for you that attracts and wins customers through engaging digital experiences.

Websites are available in a 5 page or 10 page option. The following help article provides a guide on the pages and content that we recommend. Your 5 or 10 page website is not limited to the recommendations detailed on this guide.

This information in this guide will help you decide:

  • Which Website subscription plan option is best for your business (5 or 10 pages)

  • What pages you would like your builder to include on your new website

Recommended pages for a 5 page website


Home Page

Your Home Page is the main and most important page of your website. It should provide an overview of your company and the services you offer. It should also include calls to action (buttons or links) that encourage visitors to take an action on your website.

Housecall Pro designs your homepage to attract, engage, and convert customers. We ensure your site offers a seamless navigation experience and clear call to action buttons for visitors. Call to action buttons route your visitors to integrated Housecall Pro features including Chat and Online Booking, so you can enjoy an all-in-one system to manage your business.

Our Services

The Services page is where you can describe the services you offer in detail. This page should be organized in a way that makes it easy for visitors to find the information they need about your services.

If your business specializes in a specific service area of expertise (i.e. HVAC) consider listing your service and/or sub-service offerings associated with that area as "drop downs" underneath an Our Services navigation menu item.

If your business specializes in multiple areas of expertise (i.e. HVAC and Plumbing), we recommend listing these separate business units as unique navigation menu items.

  • Consider the 10 page website subscription plan option if your business specializes in multiple areas of expertise as you may find a 5 page website limits your ability to adequately display all of your services.

  • Sub-service offering "drop downs" are limited to include only the services you offer within their relevant business unit.

  • You may have up to 5 total sub-service offering "drop downs" per business unit or unique navigation item.

    • (Sub-service offering "drop downs" are not considered a a unique page within the 10 or 5 page limit.)

  • Sub-service drop downs can have different content, but must have the same page layout/format.

  • 5 page website subscription plan option allows up to 5 total sub-service offering "drop downs", which are not considered a a unique page within the 5 page limit.

  • 10 page website subscription plan option allows up to 10 total sub-service offering "drop downs", which are not considered a a unique page within the 10 page limit.

About Us or Why Choose Us

The About Us/Why Choose Us page is where you can provide more detailed information about your company.

You can include information about your company history, mission and values on this page to help customers understand what makes your business unique. This asserts your brand identity and establishes a relationship with your customers online.

Call to action buttons that link to Chat and Online Booking can be included on this page (and any of your pages in general).

Reviews

The Reviews page is where you can showcase reviews and feedback from your satisfied customers. This page can help build trust with potential customers and encourage them to choose your services.

Reviews you’ve earned from Google, Facebook and Housecall Pro dynamically populate on your website so that your service excellence stands out to visitors. A Reviews page is also important for SEO and establishing an online presence.

Contact Us

A Contact Us page provides visitors a clear navigation path to inquiring about your business and booking your services.


What additional pages should I consider for a 10 page website?

Housecall Pro's 10-page option gives you the flexibility to include more content on your website. If you are considering including the following pages on your site, the 10 page option may be best for you.

  • Page(s) for promotions, specials, or memberships

  • Unique page(s) dedicated to providing more information about the geographical area(s) you serve

  • A page detailing consumer financing options

  • Careers page

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