Skip to main content
All CollectionsConquer Coaching
Understanding Capacity and Knowing When to Hire
Understanding Capacity and Knowing When to Hire
J
Written by Jasmine de Andres
Updated over a week ago

Introduction

Managing capacity and knowing when to hire are critical skills for home service businesses. By understanding these concepts, you can ensure that your business runs smoothly, avoids missed opportunities, and continues to grow. This article will define what capacity is, explain why it matters, and help you determine when it's time to hire.

Defining Capacity

Capacity in a business context refers to the maximum amount of work that can be completed within a given period. It involves understanding the limits of your resources, including staff, equipment, and time. Knowing your capacity helps you plan effectively, meet customer demand, and avoid overburdening your team.

Why Capacity Matters

1. Optimizes Resource Utilization: By understanding your capacity, you can ensure that your resources are used efficiently. This helps in reducing idle time and maximizing productivity.

2. Improves Customer Satisfaction: When you manage capacity well, you can meet customer demands promptly, leading to higher satisfaction and repeat business.

3. Prevents Employee Burnout: Proper capacity management ensures that your team is not overworked, which helps maintain morale and reduce turnover.

4. Facilitates Growth Planning: Knowing your capacity allows you to plan for growth strategically. It helps you decide when to invest in new resources or hire additional staff.

Identifying the Need to Hire

Hiring at the right time is crucial. Here are key indicators that it's time to bring in new employees:

1. Consistently High Workload: If your team is consistently overloaded with work and struggling to meet deadlines, it may be time to hire.

2. Missed Opportunities: Missing out on new business because you don't have the capacity to take on more work is a clear sign that you need to expand your team.

3. Decline in Service Quality: When the quality of your service starts to drop because your team is stretched too thin, hiring additional staff can help maintain your standards.

4. Increased Overtime: Regularly paying overtime wages can be more expensive than hiring a new employee. If your overtime costs are rising, it might be more cost-effective to hire.

Determining When to Hire

To decide when to hire, you need to evaluate your current capacity and project future demand. Here’s a step-by-step approach:

1. Assess Current Capacity: Calculate your current capacity by considering the number of employees, their working hours, and their productivity levels.

2. Analyze Workload Trends: Look at your workload trends over the past few months. Identify any patterns or seasons of increased demand.

3. Project Future Demand: Based on your workload trends and business growth plans, project your future demand. Consider any upcoming projects or marketing campaigns that might increase your workload.

4. Calculate Shortfall: Determine the gap between your current capacity and projected demand. This will help you identify how many new hires you need.

5. Plan for Training: Remember that new hires will need time to get up to speed. Plan for a training period where their productivity will be lower.

Calculating Revenue per Crew per Day and Monthly Capacity

To understand your capacity better, it’s essential to calculate the revenue generated by each crew per day and their monthly capacity. Here’s how to do it:

1. Calculate Daily Revenue per Crew:

- Determine the average number of jobs a crew can complete in a day.

- Calculate the average revenue per job.

- Multiply the number of jobs by the average revenue per job to get the daily revenue.

Example:

- Average number of jobs per day: 3

- Average revenue per job: $500

- Daily revenue per crew: 3 jobs x $500 = $1500

2. Calculate Monthly Capacity:

- Determine the number of working days in a month.

- Multiply the daily revenue by the number of working days.

Example:

- Number of working days in a month: 22

- Monthly capacity: $1500 per day x 22 days = $33,000

By calculating these figures, you can assess whether your current capacity meets your business goals and when you might need to hire additional crews to handle increased demand.

Value of a Missed Call

Understanding the financial impact of missed calls and opportunities can help make a strong case for hiring additional staff to handle the demand.

Example:

Let's say your business misses an average of 7 calls per week, and you have a 50% closing rate on jobs. If your average job ticket is $500, the calculation would look like this:

- Missed Calls per Week: 7

- Closing Rate: 50%

- Potential Jobs Missed per Week: 7 x 0.5 = 3.5 (round to 4 jobs)

- Average Job Ticket: $500

- Revenue Lost per Week: 4 jobs x $500 = $2000

- Revenue Lost per Month: $2000 x 4 weeks = $8000

- Revenue Lost per Year: $8000 x 12 months = $96,000

In this example, missing 7 calls a week could potentially cost your business $96,000 annually. This significant amount could justify hiring additional staff to ensure calls are answered and opportunities are not missed.

Tools for Capacity Management

1. Profit and Loss (P&L) Analysis

- Regularly reviewing your P&L statements helps you track your labor costs and compare them with your revenue. This analysis can reveal whether you have the financial capacity to hire more employees.

Conclusion

Effective capacity management and timely hiring are essential for the growth and success of your home service business. By understanding your capacity, identifying the need to hire, and using the right tools, you can make informed decisions that optimize your operations and support sustainable growth. Implement these strategies to ensure your business runs efficiently and continues to thrive.

Did this answer your question?